[Maiden
Letterhead]
October
15, 2010
Via EDGAR and Facsimile
(202) 772-9291
Mr. John
L. Krug
Senior
Counsel
Division
of Corporation Finance
United
States Securities and Exchange Commission
Washington,
D.C. 20549
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Re:
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Maiden
Holdings, Ltd.
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Form 10-K for the Fiscal Year Ended
December 31, 2009
Filed March 16, 2010
Schedule 14A
Filed
April 6, 2010
File No. 001-34042
Dear Mr.
Krug:
We are in receipt of your letter dated
September 30, 2010 (the “New Comment Letter”),
setting forth comments of the Division of Corporation Finance (the “Staff”) regarding our
response letter dated August 12, 2010 (the “Original Response”)
to your comments in the Annual Report on Form 10-K for the fiscal year ended
December 31, 2009 and the Proxy Statement on Schedule 14A filed April 6, 2010
for Maiden Holdings, Ltd. (the “Company”).
We have carefully considered the
Staff’s comments and set forth our responses below. For the
convenience of the Staff, each numbered paragraph response herein corresponds to
the same numbered paragraph in the New Comment Letter.
Compensation Discussion and
Analysis
1.
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We
note your response to comment 5 and have the following
comment. You have expanded the proposed discussion to include a
discussion of four corporate objectives: return on equity, ratio
objectives, growth in premiums, and expense control, and you have also
articulated nine bulleted specific factors considered by the compensation
committee when considering incentive awards. However, you have
not articulated whether and how each of your executive officers met or
contributed to these objectives or rating factors. As
previously requested, please expanded the discussion to provide a more
detailed specific description and quantification of the contribution for
each named executive officer.
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John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
2
In
response to the Staff’s comment, the Company stands by its statement in the
Proxy and the Original Response that our bonus policy awards each named
executive officer for his or her individual contribution to our
profits. To further illustrate this concept in response to the
Staff’s comment, the Original Response proposed the following disclosure to
wholly replace the section on pages 15-17 entitled “Executive Compensation” is
repeated below, with our additional disclosure to the New Comment Letter in
red. Please
note that the “CEO annual incentive award” in the Original Response already
articulates how the CEO met or contributed to these objectives or rating
factors.
Executive
Compensation
We
believe that the Company’s compensation packages provide a reasonable
arrangement of pay elements that align executive incentives with the creation of
shareholder value, and bonuses and stock option awards that are dependent on,
and strictly tied to, the Company’s performance and only paid upon the
achievement of business goals and key business metrics. Our executive
compensation policy includes the following fixed and variable
elements:
Fixed
Compensation
Salary. The base
salaries provided to our named executive officers are designed to deliver an
annual salary at a level consistent with individual experience, skills and
contributions to the Company, and is consistent with levels paid by direct and
indirect competitors in the reinsurance marketplace. The Compensation
Committee generally establishes executive officer base salaries at base
compensation levels consistent with benchmark compensation levels for executives
with similar job responsibilities at our peer group companies (ACE Group, Argo
Group, Caitlin, Inc., Everest Reinsurance, General Reinsurance Corporation,
Munich Re-America, Odyssey Reinsurance, Partner Reinsurance Company of the US,
Platinum Underwriters Reinsurance, Inc., QBE, Reinsurance Group of America, SCOR
Reinsurance Company, Swiss Reinsurance, Transatlantic Holdings, White Mountains
Re Services and XL Reinsurance). The annual base salary of each of
the named executive officers except for Mr. Haveron is set in each of their
employment agreements and is reviewed on an annual basis. The Compensation
Committee determines the CEO’s compensation after consultation with each
director on the Board as well as the Company’s outside compensation consultant,
and reviews the recommendations of the CEO concerning the compensation of the
other named executive officers and makes determinations with respect
thereto. In March 2010, at the recommendation of the CEO, the
Compensation Committee raised Ms. Schmitt’s salary from $550,000 to $566,500,
Mr. Haveron’s salary from $300,000 to $350,000, and chose to maintain the base
salary of Messrs. Raschbaum and Marshaleck at $1,000,000 and $600,000,
respectively.
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
3
Benefits. The Company seeks to provide benefit
plans, such as health and welfare programs to provide life, 401(k),
health and disability benefits to our employees, in line with applicable market
conditions. These health and welfare plans help ensure that the Company has a
productive and focused workforce through reliable and competitive health and
other benefits. The named executive officers are eligible for the same benefit
plans provided to all other
employees.
The Company provides certain of our named executive officers with other
benefits that the Company and the Compensation Committee believe are reasonable
and consistent with its overall compensation program to better enable the
Company to attract and retain key employees. These benefits are specified in our
named executive officers’ employment agreements. Many of these benefits relate to those
executives, such as Messrs.
Raschbaum and Marshaleck,
who reside and/or work in Bermuda and are typical of such benefits provided to
expatriates in Bermuda. Examples of these benefits for Bermuda-based expatriates
include housing and housing gross up allowances. These benefits are described under
“Summary Compensation Table” and “Employment Agreements”
below.
Variable
Compensation
Summary of Bonus
Determinations. At the beginning of each year, our
Compensation Committee sets an aggregate target bonus pool for all employees for
the upcoming year, which constitutes the sum of the individual bonuses at target
performance for each employee. Individual bonus targets for named
executive officers are set by the Compensation Committee and reflect both the
judgments of the Compensation Committee and industry
benchmarking. For the balance of eligible employees, these targets
are established by management using similar benchmarking along with management
judgment. The Compensation Committee also sets targets for each of
the key company performance metrics that will guide its determination of what
percentage of the aggregate target bonus pool it will fund at the end of the
year, which ranges from 0% of 200% of the aggregate target depending upon
results. The Compensation Committee retains discretion to adjust the
performance metrics at the end of the year based on developments in the industry
and at the Company. After the year is completed, the Compensation
Committee determines the aggregate size of the company bonus pool for the
preceding year based on the Company’s performance, and then determines the
manner in which the pool will be divided among the named executive officers and
other employees, based on the methodology described below, which includes
discretion to recognize subjective elements of individual performance and
contributions.
Our bonus
policy awards each named executive officer (except for the chief executive
officer whose bonus is determined as described below) for his or her individual
contribution to our profits for the fiscal year via our annual incentive pool
(“AIP”). The
AIP targets are determined by the Compensation Committee and reward the
achievement of certain objective measurable company-wide performance metrics,
which the Compensation Committee maintains discretion to adjust. We
believe that the policy of paying a bonus helps us attract qualified employees
and provides an additional incentive for them to join a company with a limited
track record.
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
4
During
2009, each of the named executive officers in particular were instrumental in
the integration of GMAC RE (acquired in November 2008) with and into the
Company, as well as development and implementation of the business strategy and
the establishment of an effective risk management framework for the combined
Company. In addition, the Company’s financial results in 2009
resulted in $61.06 million net income on gross premiums written of $1.05 billion
in challenging market conditions, while substantially increasing in the
Company’s book value per share from $8.70 to $9.62. For these
reasons, the Compensation Committee unanimously decided to award annual
incentive grants to the named executive officers and all employees within the
framework of the Company’s CEO annual incentive award and the AIP.
CEO annual incentive
award. The Compensation Committee determined that the CEO’s
target bonus would be contingent on the achievement of objective and subjective
standards weighted as follows: 65% of the annual incentive was based
on the objective performance metrics established for the corporate
AIP. These performance metrics were achieved as described
below. The Compensation Committee determined that the Company’s
performance supported the award of the full portion of the 65% of the CEO’s
target bonus tied to objective standards. The remaining 35% of the
target bonus was based on a subjective standard via the Compensation Committee’s
assessment of the CEO’s critical management and leadership
accomplishments. For 2009, the Committee considered the CEO’s
effectiveness in developing and implementing:
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1.
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the
Maiden business strategy;
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2.
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the
integration of GMAC RE with and into the
Company;
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3.
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an
effective risk management framework for the
Company;
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4.
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a
Maiden leadership team; and
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5.
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working
with the Board of Directors and the
shareholders.
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Based on
the Committee’s review and discussion with the Company’s outside compensation
consultant and internal parties (including the Chairman of the Board), the
Committee unanimously agreed that the CEO’s performance supported the awarding
of the remaining 35% of the CEO’s target bonus attributable to subjective
factors.
To
confirm its conclusions, the Committee requested and received a top level
benchmarking analysis of CEO compensation from its outside compensation
consultant, focusing in particular on other Bermuda reinsurance
companies. Such analysis concluded that Mr. Raschbaum’s compensation
was within the range of cash compensation to similarly situated
CEOs. As a result of the foregoing, the Committee awarded Mr.
Raschbaum an annual incentive award of 100% of his base salary, or
$1,000,000.
Annual incentive
pool. The AIP is designed to reward our employees, including
our non-CEO named executive officers, based on achieving targets in the four
performance areas:
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
5
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•
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targeted
return on equity
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•
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achievement
of combined ratio objectives
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•
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growth
in written premium, and
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All of
our employees are eligible to earn annual incentive compensation. Our
annual incentive compensation is paid in February or March for the prior year’s
performance, and approval by the Compensation Committee is
required. An aggregate bonus pool target is established each year,
based on the sum of all of the individual employee target bonus
amounts. Employee targeted bonus amounts are determined by the
employee’s position and benchmarked with other reinsurance companies’ positions
based on information from various independent annual surveys and
services.
The
actual amount of the annual incentive pool is determined by the Compensation
Committee and was based in fiscal 2009 on achieving the following performance
metrics: return on equity (40% of the annual incentive calculation),
combined ratio target (30%), revenue growth (20%) and operating expense targets
(10%). The Compensation Committee maintains discretion to modify the
performance metrics based on developments in the industry, in the market and the
Company during the year. At a performance level of 75% of the target
performance metrics, 50% of the targeted annual incentive pool would be
awarded. For performance levels below the 75% performance level, no
annual incentive compensation would be paid. For performance levels
at 150% and above target performance, the annual incentive bonus pool would be
capped at 200% of the targeted annual incentive pool.
Return on equity – Return on
equity (or ROE) as a measure of performance is highly correlated to market value
and ultimately the creation of shareholder value. As a measurement,
it is a proxy for the relationship between net income and the book value of the
Company. The Board in consultation with the CEO establishes annual
bonus target levels that are consistent with the objective of ultimately
achieving a medium term goal of 15% annual ROE. Recognizing the
impact on ROE from both the current low yield investment environment and the
significant increase in the Company’s book value, the Board of Directors chose
to modify the ROE metric when deciding to fund the 2009 AIP.
Combined ratio – Underwriting
profit is a critical component of operating performance and the combined ratio
reflects the margin by which insurance earned revenues exceed operating costs
and reinsured losses. The Company utilizes this metric to evaluate
its underwriting effectiveness at a contract and aggregate portfolio
basis. This metric is also measured at the underwriting team level
and ultimately impacts individual compensation. For Maiden, the
group’s target metric is a 96% or lower combined ratio.
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
6
Revenue growth rate – While
the reinsurance sector is a mature market with pronounced underwriting cycles
that reflect the competitive nature of the market, over time, Maiden management
believes that its competitive advantages should enable the Company to grow at a
level in excess of the broader industry growth trends. While this
metric is an important measure of the effectiveness of the Company’s business
model and market acceptance, it receives a significantly lower weighting that
ROE and combined ratio in recognition of the fact that in a cyclically mature
market, competition in the reinsurance sector may at times reach a level where
growth opportunities at acceptable margins are limited.
Operating expense -
Reflecting the mature market dynamics of the reinsurance sector, a critical
element of Maiden’s business model is operating efficiency. Maiden
targets the maintenance of operating expense relativities (operating expenses
measured against net earned premium) within the most efficient quartile among
industry participants of operating efficiency on an annual basis. It
is believed that loss costs being equal, the relative operational efficiency of
Maiden can further differentiate the Company in both profit margin and cost
competitiveness. The Board of Directors establishes this metric on an
annual basis based on the business plan developed by management.
The
targets for the 2009 fiscal year, adopted by the Compensation Committee in
February 2009, were a 15% return on equity, 96% combined ratio, 10% revenue
growth and an achievement of targeted operating expense levels of $48
million. The following chart compares the target and the actual
figures attained by the Company and the resulting aggregate employee bonus pool
funded in fiscal 2009:
Business performance
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2009
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2009
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2009 AIP Payout
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Metric
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Weight
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Target
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Actual
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%
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Return
On Equity*
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40 |
% |
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15 |
% |
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11.4 |
%* |
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20.8 |
% |
Combined
Ratio
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30 |
% |
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96 |
% |
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96 |
% |
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30 |
% |
Revenue
Growth**
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20 |
% |
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10 |
% |
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44.2 |
% |
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40 |
% |
Operating
Expenses
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10 |
% |
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$48 million
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$48 million
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10 |
% |
Total
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100 |
% |
* The original, non-adjusted, pre-tax
ROE calculation produced a total metric percentage of under
100%. However, the Compensation Committee considered the sizable book
value growth of the Company in 2009, as well as the unprecedented low yields on
the assets deployed and the trust preferred securities adjustment as negatively
affecting the ROE calculation. As a result, the Compensation
Committee adjusted the ROE calculation to be based on average equity adjusted
for the trust preferred securities equity increase of $45 million, which results
in an adjusted ROE percentage to produce a total metric percentage of over
100%.
** Revenue growth calculation based on
calculating (2009 total premium minus 2008 total
premium)/2008 total premium = 44.2%
The
aggregate bonus pool maximum target established for the 2009 fiscal year was
$5.8 million, which was fully accrued for in the Company’s fiscal 2009 financial
statements. For employees other than the named executive officers,
executive management has discretion to determine the actual incentive
compensation paid, which can range from 0% to 200% of the employees’ targeted
annual incentive compensation based on the employees’ individual performance for
the year. The total annual incentive compensation paid cannot exceed
the aggregate pool approved by the Compensation Committee.
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
7
The
Compensation Committee determines the actual annual incentive compensation for
the named executive officers based on the performance metrics used to determine
the annual incentive compensation pool and their individual contribution to
achieving the performance metrics. The Committee relied upon the
benchmarking survey from our outside compensation consultant, as well as the
recommendations from the entire Board of Directors and the chief executive
officer, when determining and approving the targeted annual incentive grants of
the non-CEO named executive officers. Such targeted annual incentive
grants are a percentage of base salary. The Compensation Committee
considered the following specific factors when considering the annual incentive
awards to the non-CEO named executive officers:
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•
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benchmarking
of similarly situated officers in the peer group described
above;
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•
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strategic
support of business objectives, such as the GMAC RE
integration;
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•
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building
the Sarbanes-Oxley and GAAP compliance
activities;
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•
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maintaining
active client interaction and
support;
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•
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progress
in expanding the underwriting portfolio and maintaining strong
underwriting performance;
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•
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accelerating
the transition of clients from the GMAC RE platform to Maiden Re, and
re-underwriting the Maiden Specialty business by successfully reducing
catastrophe aggregates;
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•
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efforts
to strengthen the Company’s finance and accounting capabilities,
procedures and processes;
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•
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leading
the enterprise risk management effort and Sarbanes-Oxley certification;
and
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•
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significant
progress in SEC reporting.
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The Compensation Committee determined
that Mr. Marshaleck contributed to these factors with strong performance in
expanding the capabilities of the finance team, overseeing the successful integration of the GMAC RE and Maiden
finance organizations, providing active and strategic finance-function support of business objectives, leading
the strengthening of the Sarbanes-Oxley and GAAP compliance activities, and
maintaining active client interaction and support.
The Compensation Committee determined
that Ms. Schmitt contributed to these factors by leading the U.S. platform to
exceed operating targets, driving significant progress in expanding the
underwriting portfolio and achieving strong underwriting performance,
maintaining a high level of performance accountability in managing the U.S.
business, creating strong team alignment after the GMAC RE acquisition,
effectively transitioning clients from the GMAC RE platform to Maiden, and
directing the re-underwriting of the Maiden Specialty business by successfully
reducing catastrophe aggregates.
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
8
The Compensation Committee determined
that Mr. Haveron contributed to these factors through his efforts to strengthen
Maiden’s finance and accounting capabilities, enhance operational and financial procedures and processes, provide strong
strategic support of the business, develop and drive the implementation of an
enterprise risk management activity and Sarbanes-Oxley certification, realize
significant progress in improving SEC reporting, and provide effective
leadership of Maiden Global Servicing.
Based on
the foregoing and the CEO’s overall assessment of their performance, (1) Mr.
Marshaleck, who was targeted to receive 100% of his base compensation, was
granted an annual incentive grant of 100%, of his base compensation, or
$600,000; (2) Ms. Schmitt, who was targeted to receive 75% of her base
compensation, was granted an annual incentive grant of 78.75% of her base
compensation, or $433,175; and (3) Mr. Haveron, who was targeted to receive 55%
of his base compensation, was granted a prorated, annual incentive grant of 67%
of his base compensation, or $50,000 (Mr. Haveron joined the Company in
September 2009).
In March
2010, based on the aforementioned accomplishments of the Company in 2009 and the
other factors described above, the Compensation Committee authorized the funding
of the annual incentive compensation pool for 2009 at 100% for all
employees. Further in March 2010, the Compensation Committee
unanimously approved the metrics for the 2010 AIP, which are the same as 2009
with one exception: the ROE target was altered to 12.5%, which is consistent
with other similarly situated reinsurance companies, as well as for the reasons
stated above (i.e. changes in the operating environment, the current investment
yield environment and maintaining a conservative investment
portfolio).
Long-Term Incentive
Program. We believe that the use of common shares and
share-based awards offers the best approach to achieving our compensation goals
as equity ownership ties a considerable portion of a named executive officer’s
compensation to the performance of our common shares. We intend to increase our
emphasis on long-term variable compensation at the senior executive levels
because of our desire to reward effective long-term management decision making
and provide the named executive officers with a future interest in the Company.
While we intend to in the future, we have not as of yet adopted share
ownership guidelines for our named executive officers. We have
adopted the amended 2007 Share Incentive Plan, as described in this Proxy
Statement, which provides the principal method for our named executive officers
to acquire equity interests in the Company.
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
9
2007 Share Incentive
Plan. We believe stock options align employee incentives
with shareholders because options have value only if the share price increases
over time. The
Plan is intended to award our employees and named executive officers with
proprietary interests in the Company and to provide an additional incentive to
promote our success and to remain in our service. The Plan authorizes us to
grant incentive stock options, non-qualified stock options and restricted share
awards to our employees, officers, directors and consultants. Our Compensation
Committee oversees the administration of the Plan. 10,000,000 or our common
shares are reserved for issuance under the Plan, of which no more than 2,500,000
(25% of the total number of share currently authorized for issuance under the
Plan) may be used for restricted share awards. The Compensation Committee may in
the future elect to make grants of restricted shares to our named executive
officers but has not done so at this time. As of September 30, 2010,
we have granted stock options to purchase 2,407,230 shares in the aggregate
to our senior executives, non-employee directors, employees and other
persons. The Compensation Committee awards stock options based on its
evaluation of an individual’s contribution to the Company’s overall
success.
As for
the named executive officers, Mr. Raschbaum as required by his employment
agreement was granted 333,334 options in November 2008 and 333,333 options in
November 2009. Mr. Marshaleck was granted 25,000 options in November 2008,
75,000 options in February 2009, and 50,000 options in March 2010. Ms. Schmitt
was granted 25,000 options in November 2008, 75,000 options in February 2009,
and 50,000 options in March 2010. Mr. Haveron was granted 40,000 options in
March 2010. The stock options granted to Mr. Marshaleck, Ms. Schmitt
and Mr. Haveron, along with the rest of the employees, are at the complete
discretion of the Compensation Committee. Until we create a formal
long term incentive plan, the only form of long term compensation presently
awarded to the named executive officers are via stock options and are well
within the benchmarked long term awards granted to similarly situated
executives.
Retirement
Plan. We do not provide either a qualified or non-qualified
pension plan for our named executive officers. However, it is intended that all
of our employees will be eligible to participate in pension plans which have
been or will be established on their behalf.
Change in Control and Severance
Arrangements. We do not maintain change in control agreements
with any of our named executive officers. We do not provide any other severance
benefits, other than as may be provided from time to time in an executive’s
employment agreement. Currently, none of the employment agreements with our
named executive officers provide for a change in control or severance
payments.
2.
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The
additional information in your proposed revisions to the CD&A
constitutes substantial and material information that should have been
included in your CD&A for 2009. As previously requested,
please include the revised CD&A, as augmented by the previous comment,
in an amended Form 10-K. You should file this amendment
promptly.
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Per the
Staff’s request, the Company is filing an amended Form 10-K in conjunction with
the New Comment Letter.
In
connection with our response to the New Comment Letter, the Company hereby
acknowledges that:
John L.
Krug
Division
of Corporation Finance
October
15, 2010
Page
10
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·
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the
Company is responsible for the adequacy and accuracy of the disclosure in
the filing;
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·
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Staff
comments or changes to the disclosure in response to Staff comments do not
foreclose the Commission from taking any action with respect to the
filing; and
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|
·
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the
Company may not assert Staff comments as a defense in any proceeding
initiated by the Commission or any person under the federal securities
laws of the United States.
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The
Company further understands that the Division of Enforcement has access to all
information provided to the Staff in the Staff’s review of our filings or in
response to the Staff’s comments on our filings.
The
Company trusts that you will find the foregoing to be responsive to the Staff’s
comments. Please contact the Company’s General Counsel Lawrence F.
Metz at (856) 359-2586 if you require any further information.
Sincerely,
/s/ Arturo M. Raschbaum
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Arturo
M. Raschbaum
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President
and Chief Executive Officer
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cc:
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John
M. Marshaleck (Chief Financial Officer)
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Patrick
J. Haveron (Executive Vice President)
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Lawrence
F. Metz, Esq. (SVP, General Counsel and Secretary)
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William
C. Hicks, Esq. (Edwards Angell Palmer & Dodge
LLP)
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